Brand name: Hooldra
Designer name: Boar Darius , Brata Giulia, Bura Karina, Busuioc Ruxandra – Elena, Cristina Alexandru, Dalia Jakubaitytė, Hiristea Bianca, Iga Roberta, Maria Comisaru, Maria Popa, Marin Stefania, Mihailescu Sonia, Onder Azime, Pintea Eduard, Sirban Madalina, Tatar Karina, Vulpe Nicolai, Неозаглавен дизайн.zip
Instagram tag: @mandyporcelana @burakarina @kkristina.a @biancahiristea @robecuss @mariaacomisaru @azime_onder @_edward_ionut_ @madalina_sirban @imblacktulip @vulpenicolai
“Timeless Threads” stands for thoughtful creation, ethical choices, and lasting impact. Hooldra displays it’s 5th manifesto as a @feerichub project. Rooted in responsibility, crafted through deconstruction and second-hand regeneration the new Hooldra collection is iInspired by the 1960s and shaped by the vision of emerging designers across Europe. @cardinalia.models, strengthen the manifesto by bringing more diversity and inclusivity, because Hooldra is more than just fashion. This is how values take form.
In just 1.5 months, the time it took to create the entire HOOLDRA collection, over 3,000 kg of discarded clothing were collected by SOMA in the city of Sibiu.
We all strive to recycle, upcycle, and make better choices. But the real change starts before the bin, with conscious consumption, responsibility, and a commitment to reducing waste at the source.
Let’s not only transform what’s already been thrown away.
Let’s rethink the way we consume.